A FRESH LOOK FOR DACIA

Renewing our promise to deliver simplicity, durability and accessibility - new logo, colours, and a completely updated line-up.    
Dacia continues to evolve with the times, always adapting to suit your needs. Having udpated our entire vehicle line-up, we open a new chapter by revamping our brand identity , making it more distinctive and modern.  

Originally revealed only in our communications, our new branding can now be found on all our cars as well as on signs outside our dealerships. 

WHAT’S NEW?

New emblem - Dacia
Dacia Link Emblem
The emblem features a conjoined D and C. This symbolises the strong connection and trust between Dacia and its customers (hence the name 'Dacia Link'). 

See it on all our models now: front end, hub cap, multimedia interface, and more.
New logo - Dacia
Logotype
5 letters in a minimalist design, reflecting the spirit of the brand: durable and essential. 

Check out the logo on all the exteriors and interiors of our cars.
New colours - Dacia
Colours
Introducing the new shade: Lichen Kaki.  

This shade of khaki is inspired by nature and sets the tone for a new colour palette adopted throughout the line-up.
New range levels - Dacia
Range levels
We renamed our range levels to make our vehicle line-up even clearer. 

Access and Essential are the most affordable versions. Expression is our core range. Journey is the most equipped, and Extreme is the perfect fit for getaways.

CURIOUS ABOUT THE FINAL RESULT?

See the new design of our models.
New identity - Dacia Spring
Spring
New identity - Dacia Sandero
Sandero
New identity - Dacia Sandero Stepway
Sandero Stepway
New identity - Dacia Logan
Logan
New identity - Dacia Jogger
Jogger
New identity - Dacia Duster
Duster